The Vail Town Council sits as the Vail Local Marketing District (the “VLMD”).

A Colorado Local Marketing District pursuant to C.R.S. §29-25-101 et seq., and approves recommendations made by the Vail Local Marketing District Advisory Council, a 9-member council appointed by the VLMD, for summer and shoulder season marketing programs funded by a 1.4 percent Vail lodging tax passed by the voters in 1999.

The service area and general boundaries of the District are the present legal boundaries of the Town of Vail, Colorado. The types of services to be provided by and within the District are as follows:

  1. organization, promotion, marketing and management of public events;
  2. activities in support of business recruitment, management and development; and
  3. coordinating tourism promotion activities.

Learn about the Vail Local Marketing District Advisory Council